Testimonials

Life-Changing Insights

Unbelievable. I took this course because I just started an entry-level job in marketing (I got it after basically taking an online copywriting and Google Ads course) and I wanted to understand how the executives decide what I work on. I wanted to understand the meaning of my work and be confident that I was providing value in my role.
After taking this course, I not only have a fairly clear understanding of how my company makes marketing decisions, I also have learned a VERY wide range of methods on how to proactively increase my value in my marketing tasks. I feel much more motivated to do tasks because I know why they are valuable. I also am able to spot some non-valuable tasks and change them to increase their value, and I’ve gotten positive feedback.
The true beauty of this course seems to be that it’s structured and organized in a deceptively-streamlined and logical format. And I was not really sure about Brian’s way of presenting at first, but his tone and presentation style is refreshing and very easily consumed. It took me about a month and a half to get through all the material.
This is the most useful course I’ve ever taken. Perhaps I just happened to fit into the exact target market of this course, and I didn’t even have to go down any long winding buyer’s journey to get here! Although you might not be as perfect a fit for this course as me, rest assured that gaining this much value is the possibility. If I only gained 1% of what I gained from this course, it still would have been worth it.
Thanks Brian. Well done.

Valuable Learning Experience

After finishing Session 1 of this course, I have a better understanding of the “”WHY”” of digital marketing efforts. This course gives you a compass and a map you can refer to plan your marketing activities.

Most of the marketing courses I took so far focus more on the tactics –how to rank well on Search Engines, get more visitors on Social Media — without giving you the tools you need to really plan those activities for optimal ROI.

Knowing “”How to”” is good, but knowing “”Why”” will a far greater impact because you can chart a better path and keep the eyes on metrics to make the necessary corrections.

I’ve religiously taken this entire course to implement the concepts taught, and to remove any guesswork when it comes to investing some marketing dollars.

So thank you, Brian, for imparting years of marketing experience on us.

Perfect for Beginners

I’m not new to Marketing.
Usually I read the worst reviews, before to buy somethings.
Some people says “”… philosophy, but zero technical implementation, fluff, poorly.””

After see the course I can say: Which course did you see?!

There are, inside this course, huge information, clear explanation (excellent and engaging videos!), exercises, great support.
Of course, if you want to reach your goals you need to work a lot.
it’s not an easy game

I’ve read a lot of books on marketing, watched video courses, but no one has done so well.
But above all useful and effective.

It is very clear that Brian is not just a teacher, but applies every day what he says.
Many explain how to do Marketing, but never having done it.
Especially in a company
This is the difference.
Try it.
You will be satisfied.

Thorough and Thoughtful

The Marketing course with Brian was very thorough and complete, covering the A-Z of marketing from an executive position, but doing the deep dive into each of the key components of successful marketing. Primarily, I found the course to be directly applicable to putting together a strong marketing campaign that will talk to the consumer. But, it really took it from a “marketing problem” through the research, planning and putting together a full Integrated Marketing Plan, and then following up to review and update the strategy based on new data learned.

Further, it covered the online universe as well as the traditional universe and how these work together to create a result.

So, terrific course, and thank you Brian.

Highly Recommended

It’s a pleasure to listen – the pace, the tone of voice, the clarity of the presentation and the logical sequence of content. I’m building a marketing strategy (and business plan) for my startup and the knowledge gained from this course helps me build it carefully and wisely. In my opinion, this is a course prepared by an expert with a lot of experience, but also a lot of awareness, something that many companies lack. I am grateful for this joint work – I mean workbook, which I complete and turn step by step into my universal strategy file. I recommend the course to any aware leader who looks at marketing more broadly.

Valuable Learning Experience

I complete the course!! WOW what was an excellent course, THANK YOU!!
I must admit that I had all the knowledge but it was mess in my brain and YOU organize all the information and use important words that I was looking for.
You speak clear and even if you don’t show your face it’s easy to listen when you smile or emphasise. That leads to one thing that I wanted to say, you speak perfect to the camera and in my opinion it can be a bonus to learn from you how to speak to the camera, the way you engage and I found myself nod with my head to you 🙂 You earn this comment Thanks again!

Simply the Best!

This course was certainly chock-full of wisdom and useful tips. Thank you so much for putting this together, Brian!

You helped me to identify many things I had done wrong in the past and I can’t wait to start building better campaigns and strategies bearing in mind all of your useful advice.

The way you guided us through the course felt like that hand-held approach you kept mentioning. I was pleasantly surprised at how easily I understood various concepts due to your explanations. Thank you!

The Only Marketing Course You Need!

Really enjoying this course. Some marketing courses are abstract and hard to apply and upscale, that is not the case with this course. Brian provides solid facts and figures from a range of sources to support the advice.

The course is really well paced and I think most people would take something from it no matter their level of education and experience.

I love the animation. It feels so much nicer than the old lazy slide presentation and helps me to stay focused.

Many thanks!!

Incredibly Enjoyable

Yes so far I am enjoying this course. it has provided me with a great deal of knowledge and many things to think and consider as i strategically need to consider how to best market my program. It is a bit content heavy and sometimes more in depth than I think I need as my main job function isn’t marketing. However, some that gives me the base knowledge to ask the right questions and provide more knowledgeable feedback to my marketing people.

Highly recommend

This course has been extremely helpful in offering foundational insight into marketing. Every marketer, whether new or well-established, should watch Marketing Masterclass. You’ll be enlightened and leave with a much firmer grasp on the “why” behind marketing.

Brian was an engaging instructor and provided excellent real life examples, as well as great opportunities for hands-on professional development.

Highly recommend this course!

Valuable Learning Experience

I have taken so many different marketing courses online. It’s true, you get what you pay for. This was the most complete marketing course for anyone who wants to take their marketing knowledge, understanding, and leadership to the next level. What I loved is that there was no wasted words or empty space. Each word was carefully chosen and articulated to produce a whole marketing strategy. I can’t wait to see the results for my startup.

Highly Practical Advice

Fantastic course; very easy to follow along. Super complete with practical information. It is VERY exhaustive; as a current marketing leader, much of the content was repetitive for me (I tend to speed up the audio 2x) but it’s certainly valuable to review for a comprehensive view. Nothing is left out.
I appreciate the depth as well as the hands-on work sheets that can be incorporated into any marketing strategy.

Amazing and Impressive!

Amazing and Impressive! It’s always great to find those gems of a course where it’s not just some lifestyle instructor who’s done a billion courses in different areas and doesn’t really know each area very well.
Brian Bozarth’s knowledge about digital marketing is hugely impressive, and he is able to communicate this knowledge clearly. I hope Brian will make more courses at some point. Highly recommended!

Loved it!

Loved it. Everything was explained in a very clear way. I already have some experience in marketing but not a lot of theoretical knowledge to back it up. This course provided me with a more structural approach to marketing and pointed out the more important aspects of marketing strategy . Very good course, would recommend it to anyone who is interested in marketing or just wants to refresh their memory

Great course

Great course, especially for those without any marketing education and/or experience. The video lessons were clear and visually appealing. The exercises were also fun but made me think about applying the lessons as well. The topics themselves were interesting, and even though I do not plan to have a career in marketing, I feel the information provided has made me a much smarter and engaged consumer.

Absolutely Recommended

I ABSOLUTELY RECOMMEND YOU THIS COURSE, regardless if you are a beginner or not!

Honestly, I learned a lot from this course, and I am not even a total beginner. Virtually all my senses were engaged and I could feel the experience in marketing the creator of the course has, as well as his enthusiasm to transfer that knowledge to us.

Thank you very much for opening my eyes and expanding my view!

This program is awesome!

I took several marketing courses before and worked as a marketing manager but always felt like I was missing technical knowledge, guidance, and overall leadership understanding of modern marketing. This course was exactly what I was looking for: simple, straight to the point, everyday approach to a space that is becoming more and more complicated.

Jampacked with Information!

Appreciate all the details!!! Seriously! Learning so much than I would’ve expected it to be. Might consider your other courses in the future. By the way, I’m a marketer by profession and that’s what I love to do, but haven’t taken any formal marketing courses in college. This was my first time and I’m enjoying the knowledge you’re sharing!

Thorough and Thoughtful

Brian Bozarth’s teaching and detailed explanation makes this course time worth. One must go through the basics before proceeding online marketing and tools.

This course clears why you want to learn marketing and how should implement/use it well.

He is very professional and highly responsive.

Looking forward to learn from more courses.

Packed with Resources

This is exactly what I am looking for, the high level view of marketing, i.e, how to plan, strategize, and why something works and others don’t. I need this to be able to run efficient and effective marketing campaign and not just blindly wasting my resources (time, money, effort) to do something that does not work. Great course! Highly recommended!

Very well presented

Very well presented and excellent content. This has to be one of the best SEO courses on Udemy. Brian talks on SEO with knowledge authority and for me the somewhat obscure principles of SEO became very clear and set me on the correct path to improve my SEO abilities. Get this course if you are doing any form of SEO. I truely thank you Brian.

Brilliant!

It’s very detailed and every topic is taken care of with insights to different sources. I really liked the way it’s explained. Because I have already taken different courses on digital marketing where they cover only social media, not the key industry terms as explained here, different factors affecting marketing and how to measure them.

Mind blowing!

Way above my expectations! Brian is REALLY knowleadgeable about the whole area of marketing and the current state of the digital marketing industry, this is a guy who has ACTUALLY worked in the industry and is not just selling a course based on something he read in a book!

This will really help anyone to become a true marketing leader!

I’m much better now

I just completed the course and I feel richer than when I started it. The course is very well structured and provides a balance between focused and more diffused mode of thinking. The insights are very valuable for seasoned marketers like myself who are interested in learning strategic marketing leadership principles and activities.

Incredible Insights

Thank you to put this course together. Great insight and knowledge shared in the course. Although this is a vast topic and there is a lot to learn I can say I now have a good understanding of what makes marketing caping successful or not. I look forward to put this information and knowledge in practice for my business.

Best Marketing Course

This is one of the best courses I took on Udemy. Honestly, I have close to zero knowledge about marketing and only starting to learn. And this was a great overview of the content creating process. Now I have much better clarity and picture and I can plan my content strategically instead of just creating more of it.

Packed with Resources

I am loving the exciting, modern material and enjoying the flexibility of the course – it is really fitting to my current lifestyle as a stay-at-home mother and university student. This program will hopefully boost my confidence and help me stand out and perform better in future employment opportunities!